About Lizzy Shake

Hello, and welcome to my portfolio. I'm Lizzy Shake, a writer and editor currently working in membership marketing and as a magazine editor. I have experience editing everything from academic essays to novels, and experience writing content for the magazine I edit, social media, websites, newspapers and more.

Managing Editor of NewScience

Since December 2021, I have been proud to be managing editor of the Saint Louis Science Center's quarterly magazine, NewScience. I manage the organization and content of each issue, working across departments to ensure our offerings are well promoted to our readers.

Articles in NewScience

Other than editing and organizing each issue, I also usually contributed a few pieces to each one as well. This article, in the winter 2023 issue honoring the 60th anniversary of the James S. McDonnell Planetarium, is an interview with Allen Levin, who, along with his college friends, first adorned our iconic Planetarium with a big red bow.

Articles in NewScience

This article from the spring 2024 issue contains an interview I conducted over Zoom with National Geographic photographer Florian Schulz, who was in Alaska during our call. He and his family made a stunning IMAX® film titled The Arctic: Our Last Great Wilderness, which the Science Center showed in our OMNIMAX® Theater.

Membership Marketing Coordinator

 

My other duties at the Saint Louis Science Center pertain to marketing memberships to those who are not already members, as well as marketing member events and benefits to those who have already joined. These marketing tasks include acquisition mailers each spring and fall (see below), several email blasts each month, rack cards and more. I work closely with our graphic designer to ensure the words I choose are presented appropriately.

Social media advertising

These images represent some of the social media ads I've run during my tenure at the Science Center, whether video, carousel or single image. The Science Center has a decent-sized following on Facebook and a slightly smaller one on Instagram. I do not create the daily content for these channels, but I do run at least one paid ad each month.

Membership email sample

These three panels depict the top two-thirds of the monthly email sent to new members of the Saint Louis Science Center to orient them with the program and its offerings.

Programs I use at Saint Louis Science Center

Relevant previously held positions

Spa & Marketing Manager, Morgan Ford Spas

July 2015-December 2021

Management of spa staff; content management for social media channels; website updates; creation of marketing campaigns

 

Freelance Editor

October 2014-June 2015

Edited two novels, The God Cure by N.A. Williams and Feathers on a Dashboard by Allison Vandersand

Freelance Reporter, AdVantage News

June 2015-July 2016

Research, interviews, writing and editing assigned articles pertaining to local issues and special interests

 

Social Media Manager & Special Projects, Fusion Media Concepts

January 2013-February 2014

Created email blasts and social posts for the Delmar Loop shopping district and many of its shops and restaurants; wrote press releases; planned and executed events

Content created for Morgan Ford Spas

Monthly Marketing Campaigns

Social Media Graphics

Training Videos & Presentations

Articles written for AdVantage News

Breeding Awareness

In the wake of the tragic shooting of a beloved pet, Alton is looking to bridge the divide the issue has created.

A Beautiful Legacy

Oscar Wilde once said “a work of art is the unique result of a unique temperament.”

Past Meets Future

Past, present and future combined beautifully Thursday evening as donors and invited guests alike gathered...